OUTLET:
Remote Mission

TITLE:
Interview with Remote Missioner : Gabaccia

What’s the background story of your career?

I first turned into conscious consumerism after learning about The Story of Stuff in college. I was studying theatre and anthropology, and dedicated all my artistic work to social change and people empowerment. But the business aspect of it really all started in grad school, when I was managing part of a website for the Hemispheric Institute of Performance and Politics in NYC. I started to gather some web skills there. I then took a 360 degree turn - I moved to San Diego to manage an ethical swimwear brand (and its brick and mortar boutique) called FERN. We made our swimwear locally, planted a tree for each kini made, and sold other curated items that were also USA-made so to support like-minded brands. I built the website for the brand and people simply loved it! It kind of all spiraled up after that. I booked my first freelance client within a year in San Diego, a dance + yoga studio, and worked with them developing their digital marketing and revamping their web presence. At this time I was working full time for FERN and part time for the yoga studio, it really was a lot.